David Pierce

Summary

I'm a customer-focused product leader that leverages my product and software background to create impactful products. From startups to corporations, I thrive in turning ambiguity into clear direction in collaboration with cross-functional teams.

Skills

• Technical Product Leadership
• Data & Analytics (Redshift, Jupyter)
• Cross-functional Collaboration
• Software Design & Architecture (React, Node.js, and Go)
• Scrappy UX research & prototyping (Figma)
• Program & Project Management (Asana and Jira)

Work Experience

I build feedback insights and content delivery products for global communities of 3K Last Mile transportation partners. I bridge business stakeholder needs to Science, Software, and Business Intelligence teams. Accomplishments include:

• Town Square: Led "zero to one" launch of a centralized partner feedback analytics platform, integrating five channels and achieving EU parity in year one, projected to expand and consume 245K touchpoints in 2025. This saved early pilot teams ~2 hours/week and enabled 15+ teams to reduce deep dives to 30 minutes, exceeding 2025 adoption goals by April.
• Community Sentiment Metric: Partnered with Science to define and launch a comprehensive sentiment metric, driving its adoption into Page 0 views and enabling community managers to guide content/engagement. This resulted in 97% improved content viewership, 180% increased interactions, and 68% higher average view percentage in 2022.
• Sentiment Model Retraining: Led an annotation campaign that produced 43K ground-truth documents for BERT-based model training, improving accuracy from 68% to 72%.

Starting as a software engineer, I pivoted to product management, driving local SEO products and internal innovation programs. I used Jira, Confluence, and Loom for product planning and internal communications. Accomplishments include:

• Local Market Analytics Beta: Drove "zero to one" launch to expand Moz local SEO offering. The beta supported 6.7K sites tracking 90.5K keywords across 62.4K markets, securing early client gains of $31.2K ARR and $42K ARR accounts, plus ~$9K ARR from 18 SMB customers.
• Applications Framework Development: Spearheaded an internal program creating a React-based component library and alpha testing environment, reducing prototype development from months to two sprints.
• Listings Management Product Technical Leadership: Influenced product direction for a listings management product supporting over 100K business locations, leading exploration and prototyping of an embedded audit tool for new revenue streams and spearheading API-driven integrations with popular listings services such as Google My Business and Yelp.

Led the engineering team for a global non-profit building entrepreneurial communities in over 150 countries. As technical director, I served as product manager, team lead, architect, and engineer. Accomplishments and deliverables include:

• SWOOP: Developed a database and management tool to help staff track, budget, and support over 13.2K organizer-planned events.
• Organizer Portal: Developed an extension to SWOOP, enabling volunteer organizers in planning, promoting, and financing their events using the same database as their support staff.
• Community Sites: Built a family of regional marketing websites and a platform for generating and hosting customizable event pages for all SWOOP-tracked events.

Full-stack developer on a small team building public and internal software for an Internet wine auction. Technologies and languages include C#, JavaScript, CSS, and MSSQL. Frameworks include ASP.NET MVC, ASP.NET Forms, and WPF. Notable accomplishments include delivering a custom hands-free, no-look inventory tool that reduced the inventory process from an entire workday to a couple hours.

Worked on a SharePoint hosted services team. Accomplishments include authoring specifications for service platform monitoring system. I wrote PowerShell scripts to manage VM instances in a dynamic service platform and managing Microsoft's 5 month SharePoint Online 2010 Community Tech Preview.

Education

Raikes School at University of Nebraska – Bachelor of Science, Management Information Systems; Computer Science Minor.